Whole Bean

Thanks for taking the time to go through our Better Coffee questionnaire. 

The first thing I notice about your answers is that you would love to have better coffee and use less creamer. And yes, that’s perfect. That is what we're here for. 

My mom grew up in Louisiana and when I was a kid it was a big treat for her to get a bag of Community coffee. BUT, one of the things I realized early on in my pursuit of excellent coffee is that there’s a big difference between pre-ground and freshly-ground coffee. In fact, coffee freshness became such an important part of my coffee journey that the DoubleShot has very strict freshness standards starting with the roast. When coffee is roasted, sugars are caramelized and oils are cooked inside the beans. A byproduct of roasting is carbon dioxide, and it pressurizes tiny pockets in the coffee beans, protecting the oils from oxidation. Over 7-10 days, that gas escapes and an equilibrium is achieved with ambient air. The oxygen then causes the oils inside the beans to become rancid, and that’s what leaves a bad taste in your mouth after a cup of stale coffee. Once coffee is ground, all those oils are exposed to oxygen and the time goes from days to minutes until the coffee is stale.

That was a long-winded way of saying that you’ll immediately have a much better cup of coffee if you purchase a grinder and buy whole bean coffee. It seems like a lot of unnecessary work, but I assure you it’s worth it. I even hand-grind my coffee each morning and it’s become an important meditative ritual to start my day. 

If you’re in the area, you should come by and visit. The myriad flavors in a coffee can be amazing even without flavorings being added to it. I’m quite sure we have coffee that you would really enjoy without creamer or artificial flavorings. 

We also have options for grinders, and any of my managers would be happy to talk to you about them. If you’d like to set up a time to meet and taste some coffee and see what options we have for equipment, let us know and one of us will schedule a time with you. You can definitely have better coffee, and we’d love to be a part of that.