So I'm sitting here talking to Joe Kelly on the morning talk radio show for KRMG AM740, and Josh is banging the knock box, and the customers are standing in line- staring at me, wondering why I'm on the phone instead of serving them, and this large man walks in wearing sunglasses (which is discouraged at DSCC while ordering). But he's big and I've never seen him before. I get off the phone. He asks me if I'm Brian. I ask him if he's the KRMG Quick Response Team. He says, "No, I'm the regional hitman for Starbucks." So he's quick-witted, and I let the sunglasses slide.
I sent the response letter to Fulbright & Jaworski on Monday. They are the cease and desist lawyers for Starbucks. My lawyer is funny. He made me wonder for a while if he really understood what I wanted. He asked a lot of questions. I spent all week doing research. He wrote a beautiful letter that will live on in the DoubleShot annals forever.
I went from lauging to concern to pissed off, back to laughing, and through the cycle over and over again. It's disconcerting. The one thing I have to fall back on is I AM RIGHT. If I weren't sure of that, this decision would be much harder.
The ball is rolling. I have taken an offensive position. I will not back down. But now, more than ever, I need public awareness. I need bloggers to revive this story and newspapers to pick it up and national publicity in all forms of media. Because if there is one thing Starbucks cares about, it's bad P.R. I'll post the letter tomorrow. You'll get a kick out of it.